Ableton Announces Focusrite Audio Engineering as New UK Distribution Partner
Berlin, Germany, (March 27, 2008) — Ableton is pleased to announce a new distribution partnership in the UK with Focusrite Audio Engineering. This partnership is a logical development of the already strong business relationship between the two companies. It reflects the obvious synergies between Focusrite/Novation's hardware products and the Ableton Live software.
Effective from April 15th 2008, Focusrite will be handling all of Ableton's distribution activities in the UK.
"We're looking to extend the success we've already had in the UK," says Chris Woods, International Sales Manager at Ableton. "Focusrite's experience and expertise are going to help us do just that".
"Ableton's vision for the future of music is one that Focusrite/Novation shares and whole-heartedly endorses," says Chris Gooddie, Sales Director at Focusrite. "Integrating the best available hardware and software puts more power into the hands of the creative musician."
Ableton develops technology to inspire creative people. Since the company started in 1999, Ableton has attracted an extensive and highly committed community of musicians, composers, and DJs worldwide. Currently, Ableton counts about one hundred employees in its Berlin and New York offices. The company has received outstanding press, awards and customer feedback since the unveiling of Live in October 2001.
Ableton Live accompanies every stage of the musical process, from creation to production to performance. In the creative stage, Live is transparent, intuitive and responsive, capturing inspiration and encouraging the flow of musical ideas. During production, Live provides all of the professional tools and studio compatibility required to complete and perfect projects. On stage, Live delivers the expressive control and stability that innumerable performing artists have come to rely on.
For more information, contact:
Antje Huebner, Public Relations Manager
43 West 24th Street, 12th floor
New York, NY 10010
Chris Woods, International Sales Manager|
Schoenhauser Allee 6-7